Tuesday, July 31, 2012

New Celebrity Partnership Creates Brand with Products Made From Recycled Waste!


Maspeth, NY 718-416-1656 


Will.i.am from the Black Eyed Peas and Coca-Cola are partnering to make products from recycled waste. One of their items will be a pair of headphones or  “beats” that will run at about $349 per pair!

You may be thinking that $349 is quite a high price for a pair of headphones. However, products made out of recycled waste tend to be on the more expensive side because of the process required to incorporate these materials into what is being created. 

Will.i.am and Cola-Cola are hoping that consumers but price aside on this new hot item and hope that brands like “Beats” can help overcome the price!

The line of products (which include clothing and gear) from Will.i.am and partner Coca-Cola are called Ekocycle. Coca-Cola has reported that a portion of their profits will be donated to recycling and community improvement groups!

What do you think about this partnership? Would you purchase something from the Ekocycle brand? Let us know on our Facebook page, linked HERE

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